Mailchimp
Grow your business with email marketing.
Mailchimp is a leading email marketing and automation platform designed to help businesses create engaging campaigns, automate communications, and track performance. It offers tools for email, SMS, and generative AI features to support marketing strategies and drive business growth.
Singapore snapshot
Pricing (SGD incl. 9% GST)
S$19/mo
Free tier
Available
PSG grant eligible
Checking
PDPA compliant
Checking
SG / APAC data centre
No
SkillsFuture eligible
No
Stackd review
For personal use
Individuals, freelancers, students
Mailchimp provides accessible email marketing tools for individuals, with a free plan for up to 250 contacts, making it ideal for personal projects or small-scale communication. It allows users to create emails, automate basic campaigns, and track engagement.
Pros
+Free plan available for under 250 contacts
+User-friendly interface for creating emails and campaigns
+Includes basic automation and scheduling features
Cons
–Advanced features like custom reports are not available on lower-tier plans
–Customer support is limited to email and chat on Essentials plan
–SMS marketing is an add-on with country-specific restrictions
Singapore context
The platform supports SGD as a currency option, though prices are shown in USD, making it relevant for Singaporean individuals managing personal brands or small community newsletters. The free tier is a great starting point for local users.
For business & teams
SMEs, startups, MNCs
Mailchimp is a comprehensive email marketing and automation platform for Singaporean businesses, offering robust features including email, SMS, and generative AI. It scales from free plans for small contact lists to advanced tiers with enhanced automations and personalized onboarding for larger enterprises.
Pros
+Comprehensive email marketing and automation capabilities
+Generative AI features and advanced audience insights on higher plans
+Offers a 15% discount for nonprofits and charities
+Scalable plans accommodating a wide range of contact numbers
Cons
–SMS marketing is an add-on with country and plan restrictions
–Premium features like phone support and dedicated onboarding are only available on Standard or Premium plans
–Overages apply if contact or email send limits are exceeded
Singapore context
Singaporean businesses can leverage Mailchimp's extensive tools to engage local customers and optimize their digital marketing strategies. While PSG eligibility is unconfirmed, its market leadership and support for SGD currency selection make it a practical choice.
Pricing — Singapore view
Paid plan
From USD $13/mo
S$19.13/mo
incl. 9% GST
Free tier
Limited features
S$0
Alternatives
Singapore FAQ
Is Mailchimp available in Singapore?
Yes, Mailchimp lists SGD as a currency option and its email marketing services are globally accessible. SMS marketing is available as an add-on in select countries, including Australia.
Does Mailchimp support SGD pricing?
While Mailchimp allows selecting SGD as a currency, the pricing displayed on the website is in USD. The Essentials plan starts from $13 USD/month, which is approximately S$19 including GST.
Is Mailchimp PSG-eligible?
The provided search results do not contain information regarding Mailchimp's PSG eligibility for businesses in Singapore. This status is unconfirmed.
Is Mailchimp PDPA compliant?
The provided search results do not explicitly state Mailchimp's compliance with Singapore's Personal Data Protection Act (PDPA). This status is unconfirmed.
Does Mailchimp have a Singapore data centre?
The search results do not mention that Mailchimp operates a data centre in Singapore.
Ready to try Mailchimp?
Visit the official website to sign up or start a free trial.